Will Elliott and Tom Nash are the duo that created What Fresh Hell is This? several years ago. The two create dark and humorous comics that touch on tough life issues such as hipster hippos, gum disease, deaf superheroes, and much, much more. As the site puts it, it’s updated “whenever they chuffin’ well choose.” The comic often features adult language, but don’t let that stop you from enjoying it. I’m sure creators Will and Tom can do a much better job of convincing potential readers though, as they are much funnier than this description can convey.

What Fresh Hell Is This?

What Fresh Hell Is This?

Leo Johnson: To start with, what is it that you do when you’re not making webcomics?

Tom Nash: We both have day jobs, unfortunately. I’m a copywriter and Will harvests the dreams of children. I’m also currently in the editing stages of writing a novel, and spend the rest of my free time writing, watching TV and films, reading – essentially anything you can do without any amount of physical exertion.

Will Elliott: What everyone else does – I work full time and then I go home, drink myself into a bitter stupor and stare blankly into the howling void of existence. I’ve also started doing some commercial stuff with my art – which is nice – but I’m not quite deluded enough to call myself a professional cartoonist (yet).

LJ: Pretend we’ve never heard of What Fresh Hell Is This?. What’s your elevator pitch?

TN: It’s a site that takes questionable humour and attempts to dignify it by illustrating it beautifully. You probably won’t like it.

WE: What he said. The official pitch is “occasionally NSFW, dark humour, parody and crude jokes about wangs”. The reality is it’s whatever makes us laugh.

What Fresh Hell Is This?

What Fresh Hell Is This?

LJ: What made you initially decide to do a webcomic?

TN: When we were about 14, an age when other kids were doing more productive things like having underage sex and happy slapping, we would lie around Will’s house drinking and drawing comics that made us laugh. We never expected to be the A-list celebrities we are today, twelve years on.

WE: The girls of course! Nothing hauls in the babes like dick jokes on the internet. Uh. No. We started it in school because back then we thought we were super hilarious and we’ve kept going because no-one’s outright punched us in the face for it yet.

LJ: Describe the process of creating the comic a bit. What does it take to get an idea from your brain on to the page?

WE: We come up stuff mostly independently, then we meet at a pub halfway between our houses and we have a catch up and sort through our ideas. The only real criterion a comic has to fulfill is that it makes us both laugh. If not it’s cast into a netherworld of eternal nothingness, or I’ll draw it up as a doodle.

TN: In terms of the actual thought process, generally the process is to take something existing, like a phrase or a situation or a lovable childhood hero and twist it so that it goes against the reader’s expectations. Then, like Will says, we’ll doodle them together and see what works. Will’s tend to be more surefire hits than mine – so this process mainly protects the world from my mediocrity.

What Fresh Hell Is This?

What Fresh Hell Is This?

LJ: What’s been your favorite strip/page to create so far?

WE: They’re all our babies and I love them all equally. Except for the one where I drew an old lady making love to a wine bottle. That one was a mistake.
TN: In terms of writing, my favourite was The Abortionists. Pro-lifers often seem to have a kind of gung-ho view of the world, so I was trying to get into the mindset of what an extreme pro-lifer must think pro-choice (or ‘reasonable’) people think about abortionists, attributing their own extreme nature to them. I don’t know whether that comes across, but it was great, sarcastic fun.
In terms of which I think is funniest, one of Will’s called ‘Draw Me’ still makes me blow actual mucus out of my face like a disgusting man-whale.
LJ: What makes your comic different from all the others on the internet?
TN: The sheer sexual exuberance of the authors.
WE: I dunno…It’s ours? I think the most distinguishing thing about our comic is that it genuinely is a labour of love. We do it to amuse ourselves, and as a way to stay in touch even though we’re busy men about town who gots jobs and lives and girlfriends and cats. We never try to impress a particular audience or latch onto any of the zeitgiesty/memey pap the internet peddles around at a never-ending pace. If anybody else likes it then that’s a lovely bonus.
What Fresh Hell Is This?

What Fresh Hell Is This?

LJ: What’s been your biggest surprise or discovery since you started the comic?
WE: Mine was when a Cystic Fibrosis sufferer got in touch to say she liked our doodle about CF. She said she was disappointed there weren’t more jokes about it! Beautiful to see someone with a messed up disease approaching it with such humour and grace.
TN: We were expecting a heckload of hatemail, but we’ve never had any. In this age of blisteringly furious YouTube comments, that came as a seriously pleasant surprise. People seem to be willing to get on board with the irony and the gallows humour that’s behind a lot of our stuff. Either that or no-one’s actually reading it.
LJ: What do you see in the future for the comic?
TN: We’re thinking of reworking the site to make it easier to manage and more enjoyable to use. Neither of us are designers or web developers and we set this up over a decade ago with our fairly brainless understanding of HTML, so we might get some professional input. Or, you know, we might just keep doing the same thing.
WE: Yeah, more of the same! I don’t know if WFHIT would ever get popular enough to be collected or sell merch off of or whatever, but that’s never been a motivating factor for us. These days I’m kind of using it as a testing ground for improving my art. So yeah – expect just as many jokes about genitals, but perhaps with a bit more visual flair.
What Fresh Hell Is This?

What Fresh Hell Is This?

LJ: Where else can you be found on the vastness of the internet?
WE: I do a tumblr: http://backwardsday.tumblr.com/ and I should have a more (rah-di-doo) artist portfolio style site for other projects soon. I’ve also done some stuff for OFF LIFE, a street press comic in the UK (www.offlife.co.uk), so go and check that out, go on.

TN: We have a WFHIT Twitter @wfhit. Personally speaking, I pour scalding hot words onto the web from my Twitter account @nashtom, and have an occasionally-updated, amateurish blog at wordsfromnash.blogspot.com.

If What Fresh Hell Is This seems like something you’d be interested in, be sure to check out the site! If there are any other creators you’d like to see interviewed, feel free to leave a comment or let us know on Twitter.

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